I’m slowly realising that when we open a new website, the standard has to be that of a competitor’s website, one which has been on the market far longer. Quality has to be top notch in order to quickly beat them.

However much I talk about quality being the most important key to a website’s sustainability in the future, quality isn’t nearly as important if you waste all of your startup time worrying over it. You have to find a happy closing place and bookmark the quality for a while until you’ve made yourself public, and then work on quality, as well as development and innovation.